[DOWNLOAD] "Branded Women in U.S. Television" by Peter Bjelskou # eBook PDF Kindle ePub Free

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eBook details

• Title: Branded Women in U.S. Television
• Author : Peter Bjelskou
• Release Date : January 18, 2014
• Genre: Language Arts & Disciplines,Books,Professional & Technical,Education,Arts & Entertainment,Performing Arts,Nonfiction,Social Science,
• Pages : * pages
• Size : 1091 KB

Description

This book examines product placement and brand integration in U.S. television. Using examples from 1950s television sponsorship to The Real Housewives, Bjelskou illustrates how the commercialization of TV programing affects both formats and narratives and how these genres are in conversation with contemporary political and social environments.

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